As music video's go, this is right up there. Right up there in the earth's orbit, I mean. This vid is for Kelvin Jones' song "Call You Home" and it's a brilliantly executed idea by director Joe Connor. According to Connor, who writes about the video on the Vimeo page, they didn't use any CGI or green screen to make it.
It features a vintage Sony TV dangling in orbit with Jones singing on the screen. "Yup, that really is a TV in space, for real." explains Jones. "I created this video by sending a vintage Sony TV into orbit on a weather balloon provided by Sent Into Space, surrounded by cameras so as to capture this spectacular footage hovering above the Big Blue Marble itself."
The shoot took two launches with two matching TVs to be successful, both took off from the mountainous Snowdonia national park in Wales, UK and landed in northern England. It meant they could reposition some of the GoPros for the second launch so as to capture what they needed.
Watching the footage, it's hard to believe no computer graphics were used, but Connor's training as a theatre director no doubt gave him valuable skills when it comes to practical effects and processes. That grounding can also be seen in the impressive one-take video he did for Gabrielle Aplin's "Sweet Nothing."
As for this latest video, Connor may be a record breaker too. "I'm proud to say that the TV got 99.997% above the atmosphere, just 0.003% below the Armstrong line" he notes, "surely the highest TV in history."