OK, this one's going to cause some division, there's no doubt about that. And it all depends on whether you think using little girls dressed as princesses to utter profanities to raise awareness of inequality among the genders and point out hypocrisies is acceptable. Or whether it's the most outrageous video you've ever seen since the last video that caused you to get apoplectic with rage.
One things for sure, it's certainly not going unnoticed. And the issues it raises about the pay gap, about objectification, and about rape are entirely valid. Why aren't we more offended at rape statistics than a video of young girls swearing?
Anyway, it's certainly ruffling some feathers. Just check out the flame wars going on in the YouTube comments. Although, that isn't exactly the place to go to for reasoned debate.
The video was made by non-profit oragnisation FCKH8.com and the producer of it, Mike Kon, has said the following on their Facebook page:
Some adults may be uncomfortable with how these little girls are using a bad word for a good cause. It is shocking what they are saying, but the real shock is that women are still paid less than men for the same work in 2014, not the use of the F-word. The big statistic that 1 out of 5 women are sexually assaulted or raped is something society seems to find less offensive than a little four letter word and we love how these girls draw attention to that imbalance. Instead of washing these girls' mouths out with soap, maybe society needs to clean up its act.
It's a difficult one that raises some interesting questions: should small children be portrayed as adults to get an important message across? Or should we leave this to the adults?